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The Advertising Program at Indiana University Southeast prepares students for careers in advertising agencies, advertising departments of the mass media, or in business organizations performing advertising functions. The sequence is committed to building on the base of a broad interdisciplinary education and the University’s core requirements combined with professional courses that reflect the state of the art in the advertising industry.

Student Learning Goals

  • Students will communicate effectively in speaking and writing. Those who major in one of the advertising tracks will become proficient delivering public presentations, working in group situations, interacting interpersonally, or performing in a dramatic venue. Students will also learn to write effectively for a variety of purposes and audiences.
  • Students will think logically and critically. Advertising students should be proficient in the following: developing problem-solving approaches, conducting research, analyzing evidence and sources of evidence, distinguishing between sound and fallacious reasoning, analyzing and evaluating elements and effects of the mass media, understanding and evaluating literature for performance situations, and analyzing scripts for development of technical elements in theater production.
  • Students will possess an in-depth knowledge of the field of advertising. This will include major theoretical foundations in communication, advertising, or theatre. Students will also be able to utilize such information in practical applications of the theories and concepts.

Campus News

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IU Southeast advisor receives award from NACADA

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The 2015 IU Southeast Commencement – Monday, May 11

The 2015 IU Southeast Commencement – Monday, May 11

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IU Southeast presents Mid-Year Economic Update

IU Southeast presents Mid-Year Economic Update

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The Horizon’s look at homelessness featured in News and Tribune

The Horizon’s look at homelessness featured in News and Tribune

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IU Southeast volunteers complete 2015 Campus Beautification Day

IU Southeast volunteers complete 2015 Campus Beautification Day

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IU Southeast journalism students receive awards at ICPA convention

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IU Southeast professor receives John W. Ryan Award

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APICS vice president of strategy to speak at IU Southeast

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Chancellor’s Medallion Dinner raises record-breaking funds for student scholarships

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“New Albany: City by the River” screening to occur April 16

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IU voices concerns over state’s Religious Freedom Restoration Act, reaffirms commitment to equality

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IU Southeast Activities Building to Close Temporarily for Construction

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New Vice Chancellor of Advancement to assume duties Feb. 2

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IU Southeast announces 2015 Commencement plans

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“Apprentice” winner Bill Rancic to speak at IU Southeast

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Holocaust survivor Eva Moses Kor to speak at IU Southeast Feb. 10

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Campus Events

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The Van-Dells

May 29th, 2015

7:30 PM - 10:00 PM

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Majors Expo

June 1st, 2015

12:20 PM - 1:30 PM

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Majors Expo

June 2nd, 2015

12:20 PM - 1:30 PM

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Majors Expo

June 2nd, 2015

4:05 PM - 5:30 PM

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Graduate Business Open House

June 24th, 2015

6:00 PM - 7:30 PM

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