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The Advertising Program at Indiana University Southeast prepares students for careers in advertising agencies, advertising departments of the mass media, or in business organizations performing advertising functions. The sequence is committed to building on the base of a broad interdisciplinary education and the University’s core requirements combined with professional courses that reflect the state of the art in the advertising industry.

Student Learning Goals

  • Students will communicate effectively in speaking and writing. Those who major in one of the advertising tracks will become proficient delivering public presentations, working in group situations, interacting interpersonally, or performing in a dramatic venue. Students will also learn to write effectively for a variety of purposes and audiences.
  • Students will think logically and critically. Advertising students should be proficient in the following: developing problem-solving approaches, conducting research, analyzing evidence and sources of evidence, distinguishing between sound and fallacious reasoning, analyzing and evaluating elements and effects of the mass media, understanding and evaluating literature for performance situations, and analyzing scripts for development of technical elements in theater production.
  • Students will possess an in-depth knowledge of the field of advertising. This will include major theoretical foundations in communication, advertising, or theatre. Students will also be able to utilize such information in practical applications of the theories and concepts.

Campus News

FAST Break is a slam dunk for student success

FAST Break is a slam dunk for student success

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IU Southeast to hold full-scale active shooter exercise on July 26

IU Southeast to hold full-scale active shooter exercise on July 26

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Bernadette Jessie and Lisa Russell are newest FACET inductees from IU Southeast

Bernadette Jessie and Lisa Russell are newest FACET inductees from IU Southeast

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IU Southeast receives grant to microfilm, digitize issues of student newspaper

IU Southeast receives grant to microfilm, digitize issues of student newspaper

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Kirk Randolph honoree in this year’s Forty Under 40

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Noted literacy educator Kelly Gallagher caps 14th IU Southeast Writing Project

Noted literacy educator Kelly Gallagher caps 14th IU Southeast Writing Project

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Dean Joe Wert elected co-chair of IU University Faculty Council

Dean Joe Wert elected co-chair of IU University Faculty Council

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IU Southeast a supportive presence at inaugural Jeffersonville Pride Festival

IU Southeast a supportive presence at inaugural Jeffersonville Pride Festival

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Champions Dinner

August 6th, 2016

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Summer Session II Classes End

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New Student Induction Day

August 19th, 2016

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Fall Classes Begin

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