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The Advertising Program at Indiana University Southeast prepares students for careers in advertising agencies, advertising departments of the mass media, or in business organizations performing advertising functions. The sequence is committed to building on the base of a broad interdisciplinary education and the University’s core requirements combined with professional courses that reflect the state of the art in the advertising industry.

Student Learning Goals

  • Students will communicate effectively in speaking and writing. Those who major in one of the advertising tracks will become proficient delivering public presentations, working in group situations, interacting interpersonally, or performing in a dramatic venue. Students will also learn to write effectively for a variety of purposes and audiences.
  • Students will think logically and critically. Advertising students should be proficient in the following: developing problem-solving approaches, conducting research, analyzing evidence and sources of evidence, distinguishing between sound and fallacious reasoning, analyzing and evaluating elements and effects of the mass media, understanding and evaluating literature for performance situations, and analyzing scripts for development of technical elements in theater production.
  • Students will possess an in-depth knowledge of the field of advertising. This will include major theoretical foundations in communication, advertising, or theatre. Students will also be able to utilize such information in practical applications of the theories and concepts.

Campus News

IU Southeast fine arts faculty create video projection for opening night at Churchill Downs

IU Southeast fine arts faculty create video projection for opening night at Churchill Downs

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IU Southeast faculty honored with IU Trustees Teaching Awards

IU Southeast faculty honored with IU Trustees Teaching Awards

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Student Conference awards recognize excellence in research

Student Conference awards recognize excellence in research

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Student Research Focus: Kirsten Black and Christian French bring multidisciplinary view to human trafficking study

Student Research Focus: Kirsten Black and Christian French bring multidisciplinary view to human trafficking study

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Student Conference presents broad spectrum of IU Southeast academic life

Student Conference presents broad spectrum of IU Southeast academic life

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Professional development is focus of inaugural adjunct faculty scholars conference

Professional development is focus of inaugural adjunct faculty scholars conference

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Student Research Focus: Morgan Heldt-Davis investigates population genetics and natural selection in moths

Student Research Focus: Morgan Heldt-Davis investigates population genetics and natural selection in moths

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State Rep. Ed Clere earns IU Southeast Chancellor’s Medallion

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Final Exams End

May 3rd, 2016

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Commencement Ceremony - 2016

May 9th, 2016

6:45 PM - 9:00 PM

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