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The Advertising Program at Indiana University Southeast prepares students for careers in advertising agencies, advertising departments of the mass media, or in business organizations performing advertising functions. The sequence is committed to building on the base of a broad interdisciplinary education and the University’s core requirements combined with professional courses that reflect the state of the art in the advertising industry.

Student Learning Goals

  • Students will communicate effectively in speaking and writing. Those who major in one of the advertising tracks will become proficient delivering public presentations, working in group situations, interacting interpersonally, or performing in a dramatic venue. Students will also learn to write effectively for a variety of purposes and audiences.
  • Students will think logically and critically. Advertising students should be proficient in the following: developing problem-solving approaches, conducting research, analyzing evidence and sources of evidence, distinguishing between sound and fallacious reasoning, analyzing and evaluating elements and effects of the mass media, understanding and evaluating literature for performance situations, and analyzing scripts for development of technical elements in theater production.
  • Students will possess an in-depth knowledge of the field of advertising. This will include major theoretical foundations in communication, advertising, or theatre. Students will also be able to utilize such information in practical applications of the theories and concepts.

Campus Events

Fall Finals Begin image

Fall Finals Begin

December 5th, 2016

All day event

Stress Free Zones: Moonlight Breakfast IX image

Stress Free Zones: Moonlight Breakfast IX

December 5th, 2016

9:00 PM - 10:30 PM

Winter Session Classes Begin image

Winter Session Classes Begin

December 15th, 2016

All day event

Christmas Holiday - Campus Closed image

Christmas Holiday - Campus Closed

December 26th, 2016

All day event

New Year's Day - Campus Closed image

New Year's Day - Campus Closed

January 1st, 2017

All day event

Winter Session Classes End image

Winter Session Classes End

January 5th, 2017

All day event

Winter Session Finals image

Winter Session Finals

January 7th, 2017

All day event

Spring Classes Begin image

Spring Classes Begin

January 9th, 2017

All day event

Martin Luther King Jr. Day - Campus Closed image

Martin Luther King Jr. Day - Campus Closed

January 16th, 2017

All day event

Voices of Change Speech Contest image

Voices of Change Speech Contest

January 18th, 2017

7:00 PM - 8:30 PM

Neil Berg's 101 Years of Broadway image

Neil Berg's 101 Years of Broadway

January 20th, 2017

7:30 PM - 9:00 PM

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