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Degree Program Admission Requirements

The two requirements below apply to students pursuing any of the three tracks in the degree program.

All courses require a minimum grade of C unless otherwise noted.

Dept./
Course #
Description Credit
Hours
Co-Reqs or
Pre-Reqs
SPCH-S 121 Public Speaking 3 ENG-W 131
SPCH-S 122 Interpersonal Communication 3

Required Core Courses for Strategic Communication Track

Dept./
Course #
Description Credit
Hours
Co-Reqs or
Pre-Reqs
COAS-S 154 Pathways 1 COAS-S 104 FYS
CMCL-C 202 Media in the Global Context 3 SPCH-S 122 and COAS-S 154
CMCL-C 337 New Media 3 Junior standing;TEL-T 347
SPCH-S 333 Public Relations 3 Junior standing; SPCH-S 121; communication majors or minors only
CMCL-C 324 Persuasion 3 SPCH-S 121; ENG-W 290 or JOUR-J 200 or consent of instructor
TEL-T 345 Advertising Media Planning 3 Junior standing; TEL-T 347
TEL-T 347 Promotion and Marketing in Telecommunications 3 COAS-S154
TEL-R 440 Advertising Strategies 3 TEL-T 345; CMCL-C 337; SPCH-S 333 (may be taken concurrently)
TEL-R 404 Senior Seminar in Telecommunication 2 SPCH-S 333; TEL-T 345; TEL-T 347; TEL-R440 completed or taken concurrently or with consent of instructor
SPCH-S 307 Crisis Communication 3 Junior standing; SPCH-S 121
CMCL-C 424 Research Methods 3 Junior standing; ENG-W 290 or JOUR-J 200; MATH-M 118 or A118 or higher with a grade of C or better; strategic communication or public relations majors only
CMCL-C 315 Advertising and Consumer Culture 3 SPCH-S122; COAS-S154
BUS-M 300 Intro to Marketing Management 3
BUS-M 405 Consumer Behavior 3 Junior standing; BUS-M 300
JOUR-J 200 Reporting, Writing, Editing 3
JOUR-J 301 Social Media Strategies 3 Sophomore standing
INFO-I 101 Intro to Informatics 4

Electives

Electives in Strategic Communication: Select 15 credits.

Dept./
Course #
Description Credit
Hours
Co-Reqs or
Pre-Reqs
TEL-T 441 Advanced Advertising Strategies 3 Senior standing; TEL-T 345
SPCH-S 223 Business and Professional Communication 3 Sophomore standing or consent of instructor; SPCH-S 121 and SPCH-S 122
SPCH-S 229 Discussion and Group Methods 3 Sophomore standing; SPCH-S 121 with grade of C or better
SPCH-S 440 Organizational Communication 3 Junior standing
SPCH-S 336 Current Topics 3 Topic must be approved for strategic communication
COAS-S 398 Internship 1-6 Junior or senior standing

Campus Events

Open Registration Begins for Spring 2018

Open Registration Begins for Spring 2018

October 30th, 2017

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Deadline for Two-Step Login

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November 2nd, 2017

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Thanksgiving Holiday - Campus Closed

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November 23rd, 2017

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Thanksgiving Holiday - Campus Closed

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November 24th, 2017

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Fall 2017 Classes End

Fall 2017 Classes End

December 2nd, 2017

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Fall 2017 Final Exams Begin

December 4th, 2017

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Fall 2017 Final Exams End

December 9th, 2017

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Wintersession Classes Begin

Wintersession Classes Begin

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Christmas Holiday - Campus Closed

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New Year's Day Holiday - Campus Closed

January 1st, 2018

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Wintersession 2017 Classes End

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Wintersession 2017 Finals

Wintersession 2017 Finals

January 6th, 2018

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