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Yunmi Choi Ph.D.

Assistant Professor of Strategic Communication

Knobview Hall 233B
Phone: (812) 941-2621
choiyunm@iu.edu

Biography

Dr. Yunmi Choi joined IU Southeast as an assistant professor of strategic communication after she has received her Ph.D. from the University of Florida. Her research and teaching interests include the impact of social and mobile media on advertising, international and cross-cultural advertising strategies, and advertising audience's emotional responses toward new media. 

Dr. Choi has published and presented her research projects in scholarly journals (Journal of Current Issues and Research in Advertising, Electronic News, Applied Cognitive Psychology, & etc.) and academic conferences (American Academy of Advertising, the Association for Education in Journalism and Mass Communication, & etc.)

Dr. Choi is currently teaching courses in new media, social media, creative advertising, research methods, media in the global context, and persuasion.

 

Academic Background

  • Doctorate

    • University of Florida, Gainesville, USA
    • Doctor of Philosophy, Major in Mass Communication
  • Masters

    • Michigan State University, East Lansing, USA
    • Master of Arts, Major in Advertising
  • Bachelors

    • Michigan State University, East Lansing, USA
    • Bachelor of Arts, Major in Advertising

Campus Events

Pre-Med Society Meeting

Pre-Med Society Meeting

March 5th, 2021

12:30 PM - 1:30 PM

SGA Meeting

SGA Meeting

March 5th, 2021

4:00 PM - 5:00 PM

(11)Baseball vs. University of Rio Grande

(11)Baseball vs. University of Rio Grande

March 5th, 2021

5:00 PM - 7:00 PM

(24)Softball vs. Siena Heights University

(24)Softball vs. Siena Heights University

March 6th, 2021

1:00 PM - 3:00 PM

Women’s Tennis vs. University of Pikeville

Women’s Tennis vs. University of Pikeville

March 6th, 2021

1:00 PM - 3:00 PM

Men’s Tennis vs. University of Pikeville

Men’s Tennis vs. University of Pikeville

March 6th, 2021

1:00 PM - 3:00 PM

(11)Baseball vs. University of Rio Grande

(11)Baseball vs. University of Rio Grande

March 6th, 2021

1:00 PM - 3:00 PM

(24)Softball vs. Siena Heights University

(24)Softball vs. Siena Heights University

March 6th, 2021

3:00 PM - 5:00 PM

(11)Baseball vs. University of Rio Grande

(11)Baseball vs. University of Rio Grande

March 6th, 2021

3:00 PM - 5:00 PM

(24)Softball vs. Saint Francis

(24)Softball vs. Saint Francis

March 7th, 2021

12:00 PM - 2:00 PM

(24)Softball vs. Saint Francis

(24)Softball vs. Saint Francis

March 7th, 2021

2:00 PM - 4:00 PM

Religious Discussion Forum

Religious Discussion Forum

March 8th, 2021

6:00 PM - 9:00 PM

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