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In order to succeed, a business must tell the public about its products or services. This is where the marketing team comes in. Among other things, they handle public relations and advertising. 

They also help develop sales tools and marketing material that includes brochures, press releases, newsletters, sales letters and product updates. They evaluate marketing projects to see how well they are working for the company. They may suggest improvements or create new projects.

Marketing is fundamental to the success of both for-profit and not-for-profit enterprises. Projected to be one of the fastest-growing employment areas in the twenty-first century, marketing entry-level and career progression opportunities lie primarily in the fields of advertising and promotion, distribution management, entrepreneurship, international business, market analysis, marketing research, retail management and sales, and sales management. The marketing concentration at IU Southeast is designed to help the student build a customer-driven orientation combined with the strong analytical, communication, and technical skills necessary to be successful in today’s global economy.

Advising Contacts

Photo of Kris Bloos

Kris Bloos

Academic Advisor

Hillside Hall 221A
Phone: (812) 941-2362
kbloos@ius.edu

Photo of Saundra Gordon

Saundra Gordon

Academic Advisor, School of Business
Academic Advisor, Safety Program

Hillside Hall 221B
Phone: (812) 941-2242
gordonse@ius.edu

Photo of Linda Haskins

Linda J Haskins

Records Specialist

Hillside Hall 221
Phone: (812) 941-2362
lhaskins@ius.edu

Possible Employers

Learn about some of the possible employers for Marketing Majors

View the possible employers online »

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Career Development Center Events

Last day to change from Audit to Credit

Last day to change from Audit to Credit

January 24th, 2020

All day event

FACET Symposium

FACET Symposium

January 24th, 2020

9:00 AM - 2:00 PM

SGA Meeting

SGA Meeting

January 24th, 2020

4:00 PM - 5:00 PM

Last day for 75% refund period

Last day for 75% refund period

January 26th, 2020

All day event

International Holocaust Remembrance Day

International Holocaust Remembrance Day

January 27th, 2020

All day event

Employer Information Table

Employer Information Table

January 28th, 2020

11:15 AM - 1:15 PM

CAB presents: Open Mic

CAB presents: Open Mic

January 28th, 2020

12:15 PM - 1:00 PM

Smartboard Workshop

Smartboard Workshop

January 28th, 2020

12:20 PM - 1:10 PM

Walk-In Wednesday

Walk-In Wednesday

January 29th, 2020

8:00 AM - 5:00 PM

Employer Information Table

Employer Information Table

January 29th, 2020

11:15 AM - 1:15 PM

Virtual Reality

Virtual Reality

January 29th, 2020

12:20 PM - 1:10 PM

Spectrum Spring 2020 Meeting

Spectrum Spring 2020 Meeting

January 29th, 2020

6:00 PM - 9:00 PM

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