Menu

In order to succeed, a business must tell the public about its products or services. This is where the marketing team comes in. Among other things, they handle public relations and advertising. 

They also help develop sales tools and marketing material that includes brochures, press releases, newsletters, sales letters and product updates. They evaluate marketing projects to see how well they are working for the company. They may suggest improvements or create new projects.

Marketing is fundamental to the success of both for-profit and not-for-profit enterprises. Projected to be one of the fastest-growing employment areas in the twenty-first century, marketing entry-level and career progression opportunities lie primarily in the fields of advertising and promotion, distribution management, entrepreneurship, international business, market analysis, marketing research, retail management and sales, and sales management. The marketing concentration at IU Southeast is designed to help the student build a customer-driven orientation combined with the strong analytical, communication, and technical skills necessary to be successful in today’s global economy.

Advising Contacts

Photo of Kris Bloos

Kris Bloos

Academic Advisor

Hillside Hall 221A
Phone: (812) 941-2362
kbloos@ius.edu

Photo of Andrea Bush

Andrea Bush

Career Coach & Employer Liaison for Business and Education

Univ. Center South 106
Phone: (812) 941-2265
andlbush@iu.edu

Photo of Saundra Gordon

Saundra Gordon

Academic Advisor, School of Business
Academic Advisor, Safety Program

Hillside Hall 221B
Phone: (812) 941-2242
gordonse@ius.edu

Possible Employers

Learn about some of the possible employers for Marketing Majors

View the possible employers online »

Job Titles

Related Skills

Websites

Career Development Center Events

SGA Meeting (Virtual Only)

SGA Meeting (Virtual Only)

December 4th, 2020

4:00 PM - 5:00 PM

Women’s Basketball vs. Midway University

Women’s Basketball vs. Midway University

December 5th, 2020

1:00 PM - 3:00 PM

Men’s Basketball vs. Midway University

Men’s Basketball vs. Midway University

December 5th, 2020

3:00 PM - 5:00 PM

Netflix Watch Party

Netflix Watch Party

December 5th, 2020

7:30 PM - 9:30 PM

Fall Classes End (Full-term)

Fall Classes End (Full-term)

December 7th, 2020

All day event

Fall Classes End (8-Week Session II)

Fall Classes End (8-Week Session II)

December 7th, 2020

All day event

Boot Camp for Online Courses

Boot Camp for Online Courses

December 8th, 2020

9:00 AM - 4:00 PM

Sojourners for Truth…Find Your Village at IUS!

Sojourners for Truth…Find Your Village at IUS!

December 8th, 2020

12:00 PM - 1:00 PM

Dead Day

Dead Day

December 9th, 2020

All day event

Boot Camp for Online Courses

Boot Camp for Online Courses

December 9th, 2020

9:00 AM - 4:00 PM

Spectrum Fall 2020 Meetings

Spectrum Fall 2020 Meetings

December 9th, 2020

6:00 PM - 7:00 PM

See All Events » Submit an Event »